Your Content Optimization Class is Now in Session!
It has long been known that on-page optimization, which typically focuses on document length and keyword density, can be aided by inclusion of words that are related to the target keyword. Related words aid ranking but can also improve the usefulness of the overall text, its readability, and the degree to which the document appears “natural”. Word Stems represent some of the *most* tightly related words you can pepper into a web page, and deserve close attention when creating content. This posting will explore word stems, how Google uses word stems, and will develop some best practices for utilizing word stems in web content. Read on »
