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Ted Ives has deep experience at technology companies ranging through every layer of the information technology stack (including Apple, Microsoft, APC, and National Semiconductor), previously served as Vice President of Product Management at The Search Agency, and currently helps enterprises to scale up online marketing efforts through custom engagements tailored to their unique situations.   Ted writes on a variety of online marketing topics with a special emphasis on SEO, has spoken at the leading online marketing conference SMX, and also writes occasional columns for SearchEngineLand.

His online marketing consulting engagements typically  focus on auditing existing assets and campaigns, performing extensive keyword research and competitive analysis, translating findings into strategies, and then planning out campaigns that the client will execute on.